Congratulations to SVA’s Nicole Gralapp and Jacob Peters for being selected to the 2018 In Business 40 Under 40 class.  This annual program honors 40 of the most successful and civic-minded young professionals under the age of 40 in the Greater Madison area.


Every year, In Business magazine’s editorial department selects 40 business professionals or nonprofit leaders under the age of 40 on which to bestow this honor. After a rigorous screening process, the final selection comprises the top 40 based on demonstrated success in their industry, an active role and commitment to furthering their industry, and volunteer or board membership which enhances the Greater Madison community.


“Our entire company is extremely proud that Nicole and Jacob have been selected to this year’s 40 Under 40 class,” states Carl Schultz, President and CEO of SVA.  “Being recognized with this selection is a testament to their hard work and dedication to building long-term relationships with their clients and their community.”


Nicole is a Principal with Business Advisory Services at SVA Certified Public Accountants, S.C, working primarily with closely-held businesses and individual clients. Nicole performs a variety of tax, assurance and business consulting functions. She provides clients with technical expertise in areas such as tax planning, financial reporting, financial projections, budgeting, financial and estate planning and review of internal controls. Nicole leads SVA’s exit planning business strategy using the BEI Seven Step™ Exit Planning Process.


Jacob is a Principal with Business Advisory Services at SVA Certified Public Accountants, S.C. He uses his experience to provide clients with guidance and consulting in areas such as federal and state income tax planning, debt forgiveness, Roth IRA conversions, energy-efficiency tax incentives, and multi-state tax compliance. Jacob helps clients find opportunities for tax savings and other incentives by committing his time spent with clients to understanding their processes and operations, and by learning what is most important to them.


Click here for the complete list of the 2018 40 Under 40 class.


About SVA

Since our inception in 1974, we have focused on developing long-standing business relationships.  As our clients’ businesses and personal interests have grown, we have increased our service offerings to meet their expanding needs.


Now over 40 years later, SVA and its affiliates are recognized leaders offering a wide range of professional services including audit and accounting, tax, business information technologies, wealth management, trust and estate administration services.


The cornerstone of SVA will always remain the same, providing service and value to help our clients achieve measurable results, while exceeding their expectations.  SVA is not only dedicated to the clients we serve, we are dedicated to the communities we serve, maintaining a long tradition of involvement and support.


SVA is headquartered in Madison, Wisconsin, employs over 300 staff, and has additional offices in Milwaukee and Appleton, Wisconsin and Rockford, Illinois. More information is available at