By nature, LEA Global aspires to be an association of firms that aggressively pursue client growth and service, and their own firm growth. How we achieve this outcome, and who we do it with, matters. As such, we have defined the mission, vision, and values that will guide our approach, attract like-minded firms, and help us achieve mutual success.
Jump to: Mission & Vision ♦ Values ♦ Pillars
Our Mission
To deliver opportunities and channels to enhance client service, facilitate growth, and advance professional development.
Our Vision
To empower mutual, scalable success through unmatched collaboration.
Our Pillars
In 2024, we launched a member-focused initiative to identify how best to serve and add value to our members. We identified four pillars - talent, alliances, growth, and transformation - that will guide our strategic goals for the next five years and the outcomes we intend to achieve.
We aim to:
- Elevate the profession: Position accounting as a rewarding career choice.
- Foster lifelong learning: Provide unique development opportunities for members at all stages.
- Strengthen connections: Encourage peer-to-peer networking and collaboration.
Success will look like:
- Launched a global brand campaign to promote the accounting career.
- Provides a comprehensive professional development catalogue.
- Offers signature programs like the Global Talent Exchange and regional cultural experiences.
- Achieves a Net Promoter Score of 9 or 10 for Collaboration Groups, indicating exceptional satisfaction.
We seek:
-
A thriving community: Promote active member engagement and knowledge sharing.
-
Strategic relationships: Establish best-in-class hubs for strategic relationship building, crucial for member growth, client service and talent management.
Success will look like:
- Built community hubs with resources to cultivate successful member-to-member partnerships.
- Member firms collectively report $50 million in revenue generated through referrals.
- Members leverage an average of five peer firm capabilities through strategic relationships fostered by community hubs.
We will build:
- An extensive global network: LEA Global boasts a diverse membership across key markets, industries, and service lines.
- A strong referral program: Members actively recommend LEA Global to potential firms, fostering community growth.
- A partnership network: LEA Global collaborates with leading peer organizations to drive expansion.
Success will look like:
- LEA Global boasts a thriving community of 200 firms.
- LEA Global is consistently ranked among the top 3 associations in all regions (IAB survey).
- All member firms actively participate in the association.
- LEA Global programs deliver strong financial performance (specific metric to be determined).
- LEA Global has pursued at least 5 M&A / joint venture conversations.
We will:
- Empower professional service firms: LEA Global is a leading association that equips members with cutting-edge advancements in growth, operations, technology, client service and talent management.
Success will look like:
- Hosts an annual showcase highlighting member and partner solutions shaping the future of the profession.
- Positions LEA Global as a hub for future-focused insights in association management, firm management, talent, technology, and industry trends.